Trusted by
98% of B2B companies operate a
leaky bucket business.
Champion’s Revenue AI powers a Customer Revenue Orchestration platform, sealing your deals and turning customers’ trust into your next quarter of retention, expansion, and pipeline.
How it worksScale your roster of
champions, automatically.
We surface the accounts that are quietly disengaging and which executives are primed to expand so you can take action fast.
Find your championsGo beyond the health score.
Preferences. Topics of expertise. Ideal use cases. The moments they want to drive. Champion captures it all into rich profiles your team can act on.
Activate your championsConnect the right customer to the right opportunity.
Improve conversion rates with more relevant and powerful customer conversations that won’t burn out your Champions.
Match your championsTie revenue to every motion.
Customer-sourced pipeline, expansion influenced, NRR contribution broken down by name, by deal, and by quarter. Finally, customer-driven pipeline is as visible as net-new pipeline.
Track your impactScale your roster of
champions, automatically.
Go beyond the health score.
Connect the right customer to the right opportunity.
Tie revenue to every motion.
We surface the accounts that are quietly disengaging and which executives are primed to expand so you can take action fast.
Find your championsPreferences. Topics of expertise. Ideal use cases. The moments they want to drive. Champion captures it all into rich profiles your team can act on.
Activate your championsImprove conversion rates with more relevant and powerful customer conversations that won’t burn out your Champions.
Match your championsCustomer-sourced pipeline, expansion influenced, NRR contribution broken down by name, by deal, and by quarter. Finally, customer-driven pipeline is as visible as net-new pipeline.
Track your impactOrchestrate
revenue across
every team.
From the CRO to customer marketing to sales reps, Champion enables all revenue-driving teams to find, engage, and amplify customer trust, building stronger revenue streams.
Support your teamChampion
works where
you do.
We plug into the systems your revenue team already uses, turning them into a coordinated motion across sales, marketing, customer success, and community.
More integrations
unleash your champions

Sales asks for a reference for a top-five deal.
Your CSM responds three days later with an irrelevant customer.
The rep sends the ask in 90 seconds in SFDC and Revenue AI ranks the best candidates by deal context, reducing request to schedule time by 84%.
An at-risk account churns and nobody saw it coming.
The health score said "yellow." The QBR said "great." Then the email arrived.
Revenue AI flagged the disengaged users in week two. CS got the early warning. The save play ran before renewal entered the conversation.
Your best champion takes a new role at a non-customer.
You hear about it on LinkedIn three weeks later. The pipeline that should have followed her never gets sourced.
Job Changes flags the move the day it posts. Sales runs a boomerang play. The new account opens warm and the CSM builds a relationship well before renewal.
The board asks how much pipeline came from your customer base.
You pull a manual report. The number is fuzzy and the board notices.
A dashboard shows customer-sourced pipeline, expansion influenced, and NRR contribution by name, by deal, and by quarter.
Today
Sales asks for a reference for a top-five deal.
Today
Your CSM responds three days later with an irrelevant customer.
The rep sends the ask in 90 seconds in SFDC and Revenue AI ranks the best candidates by deal context, reducing request to schedule time by 84%.
An at-risk account churns and nobody saw it coming.
Today
The health score said "yellow." The QBR said "great." Then the email arrived.
The rep sends the ask in 90 seconds in SFDC and Revenue AI ranks the best candidates by deal context, reducing request to schedule time by 84%.
Your best champion takes a new role at a non-customer.
Today
You hear about it on LinkedIn three weeks later. The pipeline that should have followed her never gets sourced.
Job Changes flags the move the day it posts. Sales runs a boomerang play. The new account opens warm and the CSM builds a relationship well before renewal.
The board asks how much pipeline came from your customer base.
Today
You pull a manual report. The number is fuzzy and the board notices.
A dashboard shows customer-sourced pipeline, expansion influenced, and NRR contribution by name, by deal, and by quarter.
Turning Brand Advocates Into Revenue Opportunities

Brad Brown, Senior Director Marketing & Sales Ops at Zylo, needed a customer marketing platform that could supply high-integrity job change data, accelerate audience building, simplify list management, and sync with Salesforce. He found Champion.
“Champion quickly surfaced several opportunities we never would have found otherwise.”

Influencing $383k ARR In 90 days
Melanie Paddock, Senior Manager, Customer Marketing & Advocacy at Gainsight, rebuilt her reference program from the ground up, addressing a complex product and lengthy roadblocks. Champion helped close the loop.
"Champion was the only partner that really understood my vision and felt ready to work together on making it happen fast."

We’re in the business of Customer Revenue Orchestration.
Champion is many things. Here’s what it isn’t.
Not another CRM.
CRM was built for the deal. Champion is built for what the deal becomes.
Not a faceless CS platform.
CS platforms manage account health with a score. Champion manages the human relationships in every account and connects them to revenue across every team.
Not a reactive advocacy tool.
Most customer advocacy tools manage who has said yes. Champion surfaces who is ready to say yes next.
Not a diagnostic dashboard.
Dashboards show you what happened. Champion prescribes what to do next and makes it happen.
Turn customer
trust into
revenue.
Book a demo
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