Questions and Answers
How do you avoid over asking the same champions?
Target each Play by Champion Health, opt-in status, capacity, and ask history, so the same people don’t get every request. You can also limit how often a champion can complete an ask, and every Play email includes an unsubscribe option.
How do points and rewards work?
Points are optional with Plays. You choose which asks earn points and how many, and you can show points to champions or keep them internal. Badges can be awarded automatically by rules you set, and webhooks can trigger rewards in gifting tools.
How do you track asks that happen on another site, like a Gartner or G2 review?
Champions submit proof, such as a review link or screenshot, right in the Play. The ask is then marked complete and logged on their record, so you don’t have to follow up to confirm it.
Do champions need to log in to complete a Play?
No. Champions get each Play by email or magic link. The link opens their branded portal, so there’s no password or new account to set up.
What’s the difference between a Play and an ask?
An ask is a single task, like leaving a review or speaking at an event. A Play is the campaign that delivers one or more asks to the right champions. Activation Plays bring new champions into your program, and interaction Plays ask existing champions to take action.
Do our reps have to leave Salesforce to use Champion?
No. Reps can request a customer reference right from the Salesforce opportunity they’re already working, and Champion handles the matching, scheduling, and updates. Reference activity syncs back to Salesforce, so you can report on influenced pipeline and win rates.
How does Champion keep us from over-asking our best customers?
Champion tracks every interaction, so you can see who was asked recently and filter them out of your next request. Customers set their preferred activities and capacity when they opt in. With more qualified Champions to choose from, you can spread asks across a deeper bench instead of relying on the same few names.
How does Champion Health work with our existing customer health scores?
Customer health scores typically measure how an account is doing. Champion Health adds a person-level view, showing which individuals are most likely to take a reference call, write a review, or speak at an event. Your existing health data can feed straight into Champion as one signal, so both work together to give a fuller picture.
How does Champion find new Champions beyond the customers we already know?
Champion’s Revenue AI scores every contact in your CRM, not just the people who’ve already raised their hand. That surfaces healthy, engaged customers your team has never asked, so you can invite them before you need them. Sales and CS nominations still count, but they become one input instead of your only source.
What is Champion Health?
Champion Health is a contact-level score that shows which of your customers are most ready to help, whether that’s a reference call, a review, or a speaking slot. To build a holistic view of each customer, it combines signals across seven categories: happiness, engagement, advocacy activity, account health, product usage, conversational intelligence, and community.
What inputs do you use to calculate the impact of referrals?
The inputs in our calculator include: Annual Contract Value (ACV), which is defined as the total value of a customer's contract into an average value per year. For example, a $1 million, 10-year contract would have an ACV equal to $100,000 per year. Total Users, which is the total number of users who are using your product or service. Net Promoter Score (NPS), which is a metric used in customer experience programs. Your NPS score can be anywhere from 0-10.
How many integrations are included?
We have out of the box integrations with Salesforce, HubSpot, and other key customer data sources. We’re fast adding new data sources and offer professional services to integrate mission critical tools.
How does Champion pricing works?
Champion pricing is customized based on use case, and based on platform price, volume of tracked customers, and number of users.