Hall of Fame

Welcome to Champion’s Hall of Fame,
home to some of our favorite all-stars.

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Brad Brown
Senior Director Marketing & Sales Ops
5x
increase in conversion rate
10%
increase in monthly SQOs
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Melanie Paddock
Senior Manager, Customer Marketing & Advocacy at Gainsight
78%
faster reference matching
75%
faster reference scheduling
$383K
ARR influenced in 90 days
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Kyra Shannon (Hennessey)
Head of Global Customer Marketing and Reference Programs

"Partnering with Champion transformed our entire approach to advocacy. It lifted the operational burden of chasing reference requests off our team, allowing us to focus on strategic growth. Beyond that, the speed and accuracy of the matches mean we're tightly aligned with our CRO's revenue targets. Best of all, our customers love how seamless it is, and we never have to worry about over-asking. Everyone wins."

Jen Salazar
Director, Customer Marketing

"We're still early in our Champion partnership, but it's already helping us think more strategically about our customer marketing and advocacy programs. They listened to our challenges and needs, and we truly feel their product and roadmap align with where the industry is, and should be, going."

Stephanie Hartsog
Senior Director, Customer Marketing

"I love Champion because they are a partner to our customer marketing business. Not just a vendor who expects us to adopt their technology, but leaders who want to help us drive impact within our business.”

Paola Johnson
Customer Marketing Manager - AMER

"We're still early in our Champion journey, but it's already changing how we approach customer advocacy. We now have much better visibility into our happiest customers and the types of advocacy they're interested in, which helps us engage them more proactively and at the right moment. We're excited about what's possible as we continue to grow the program."

Yoselyn Rea
Senior Customer Advocacy Specialist

"Building a scalable customer marketing program requires a true strategic partner, and the team at Champion has been exactly that. They have been fantastic to work with as we map out our vision, and we are excited to grow and scale our advocacy efforts together."

Carol Howley
Chief Marketing Officer

"I used Champion when I was CMO and it played a huge part in helping us build a really strong customer marketing programme. It’s a great platform backed by an even better team."

Jacqueline Thetsombandith
Senior Customer Marketing Specialist

"It was important to our team that we not only had a solution that worked but partners who would help us scale and take our programs to the next level. Champion has been our rock through this transformational period."

Alex Long
Senior Manager, Marketing Operations

"I could share dozens of reasons why I love Champion, but I think the most important reason is that they listen. The team takes feedback on the product and thinks critically about it so it can be implemented in the best way possible."

Micaela Durkin
Senior Customer Marketing Manager

"With Champion, it’s easy to identify the right people to reach out to, the request process is straightforward, and scheduling is easy. We’re also able to track revenue impact, which is so important and great to share with leadership."

Neil Grasso
Customer Advocacy Marketing Manager

"In order for any strong customer community to grow, your advocates need a home base. Champion is that home base, and its advocate dashboard, content repository, and reference module are like the state-of-the-art amenities at your luxury property."

Heather Foeh
Consultant and Coach

"Not only do I believe in the Champion product, I believe in the team behind it too. That's the ultimate combination for success."

Anna Scarbourgh
Lead Customer Marketing & Advocacy Manager, Global

"Visibility really matters for us. In just a few months with Champion, we more than doubled our opted-in advocate base, which gave us a much stronger foundation to scale advocacy with intention instead of relying on scattered, manual processes."

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